About this Service
Build upon The Empire Project community by immersing your team in a 90-day acceleration program that covers the frameworks, tactics, and tools used by world-class producers to scale organizations just like yours.
5 Agile Sprints
On-Site or Virtual Training
Simplicity and Clarity
- The kick-off in Week 1 will consist of multiple video conferences to dive into the problem, possibility, product, and more. These video conferences will provide the context the 21 LEAP team needs to conduct research, interject experience, and provide a comprehensive sales initiative strategy.
- Documentation, collateral, and system access that is relevant will be required to conduct a full analysis. Any and all sales tools, customer data, and more will be analyzed to see any (if applicable) historical trends and data that can be indicative of future planning.
- Coming up with a solution to a problem is one thing but relating that problem and communicating it to the right market is another. 21 LEAP takes responsibility for this process by using experience, market research tactics, and more to tailor your sales initiative to the right market at the right time.
- o We go further than simple customer demographics. 21 LEAP dives into the psychology of your defined market segment, looking at what makes your ideal persona tick and take action. We help you understand how to influence your prospects emotionally, leaving a “sticky” customer as a result.
– Week 3 is focused on taking the Analysis and Research phases and developing the material you need to truly scale your product. This includes…
- Identifying the communication strategy and messaging you need to resonate with your audience
- Mapping out the sales technology stack you need to communicate your message efficiently
- Providing verified lead lists based on the market mapping and persona diagramming
- A step-by-step customer journey guide to have an optimized, predictable sales cylce
- Week 4 is about documenting everything covered in each of the previous three phases of Sales Recon. We provide a comprehensive package for you to consume the information and tactically implement each step.
- You are given an action step list in the proper sequence and with any related budget you might need to make your project successful. This includes any inbound and outbound efforts and how to tackle each initiative accordingly.
- Your documentation is perfect to share with investors, showing you’ve done your homework, have a plan in place, and can execute your strategies properly based on the due diligence completed.
WHY SALES ACCELERATION?
Make Sales Simple
Complexity is what keeps consultants in business: it keeps you dependent on them. The reality is that when you simplify sales and operate by a select few principles, it becomes an easy game your team will win each and every time.
Scale Your Conversions
If it’s not tracked, it didn’t happen. Conversions are indicators of how your team is doing. We focus all efforts on creating the frameworks, platforms, and art your team needs to scale conversions to win over 50% of all deals you come across.
The team that coaches and trains 21 LEAP clients is one that has sold and worked with companies ranging from ESPN and Intuit down to Silicon Valley tech startups. We know what it takes to close small SMB opportunities up to multi-million dollar ERP deals.
Let’s create a custom program for your team to scale in the next 90 days.
The 21 LEAP Sales Acceleration Program is for those looking to double down on their sales efforts and focus on getting a scalable, predictable, and fully-optimized sales system. Every program is different based on your needs, but here’s what a typical program looks like:
- 2-3 sales team meetings per week + 1-2 leadership meetings to discuss progress, systems, and more
- Daily coaching and interaction with your sales team through our custom-built community
- A double-digit increase in conversion rates in the first 4 weeks
- Minimum growth of $100k across the 90-day program
"21 LEAP took my firm to a global scale."
Over the last 2 years, 21 LEAP has helped take my firm to a global scale. We now operate on two continents and have a global partner network. They know sales inside and out, and I trust them with my business.
"21 LEAP helped us grow and scale our sales abilities in the U.S."
21 LEAP helped us grow and scale our sales abilities in the U.S. It was a very intense two week workshop through the Empire Attraction framework. Although our team was very scared at the beginning of the project, our entire team trusts Stephen and was able to leave their comfort zone, resulting in success of the project.
"Stephen at 21 LEAP had the best training"
From my point of view, Stephen at 21 LEAP had the best training I’ve been through with the most valuable content. I look forward to working with the team further in the future.