About this Service
Build upon The Empire Project community by immersing your team in a 90-day acceleration program that covers the frameworks, tactics, and tools used by world-class producers to scale organizations just like yours.
5 Agile Sprints
On-Site or Virtual Training
Simplicity and Clarity
Analyze the reality of where the company is at through the perspectives of…
- Human Capital
Measure the aforementioned by looking at…
- Workflow efficiency
- Professional experience
Analyses are taken through…
- Process Outline
- Review of
- Team member backgrounds / experience
- Emails, both cold and nurturing
- Recorded call / meeting review
- Your sales team must understand the 6 frameworks (listed below) required to succeed in sales and become elite producers. They will learn each framework with practical application for each one specific to your offerings and sales cycles.
Core 4 Producer
The Sales Code
- Personalization is what lands deals, but automation is what creates a scalable, predictable sales system. We will develop a system for your team to operate within that bridges that gap between these two facets of sales, enabling your team to close deals at a faster pace.
- Sales doesn’t rely upon the ability to say the right thing at the right time. It relies on the ability to create authentic relationships by bringing the right value to the table for the given prospect. Your sales team will develop the skills needed to identify what motivates and resonates with the prospect to maximize effective communication.
- Based on the prior two sprints, we will implement new playbooks and systems for your sales team that might span:
- Sales Technology Stacks
- Platform Customization
- Combination of Both
- These playbooks will focus on the following:
- Data Scraping
- Omni-channel Outreach
- Playbook Automation
We will split test and optimize each facet and stage of the sales cycle through constant measurement of KPIs that will include, but not be limited to:
- Opportunity Closing Rates
- Opportunity Value ($)
- Opportunities Generated
- Average Sales Cycle Length
Based on these factors and many others, we will optimize every step of the sales cycle including:
- Playbook Sequencing
- Relationship Frameworks and Skills
- Technology and Workflow Automation
Sprint 5 is all about taking the optimized sales process and ensuring scalability through:
- A comprehensive sales manual will be put together that covers the use of all technology, workflows, frameworks, etc. This also covers sales expectations and operating procedures to ensure your team is 100% on the same page.
- Gamified Video Training:
- If needed, 21 LEAP can provide a custom gamified video-based learning management system for your organization. This means your team has documentation, progress tracking, tutorials, and required standards to succeed in every step of the sales cycle.
WHY SALES ACCELERATION?
Make Sales Simple
Complexity is what keeps consultants in business: it keeps you dependent on them. The reality is that when you simplify sales and operate by a select few principles, it becomes an easy game your team will win each and every time.
Scale Your Conversions
If it’s not tracked, it didn’t happen. Conversions are indicators of how your team is doing. We focus all efforts on creating the frameworks, platforms, and art your team needs to scale conversions to win over 50% of all deals you come across.
The team that coaches and trains 21 LEAP clients is one that has sold and worked with companies ranging from ESPN and Intuit down to Silicon Valley tech startups. We know what it takes to close small SMB opportunities up to multi-million dollar ERP deals.
The 21 LEAP Sales Acceleration Program is for those looking to double down on their sales efforts and focus on getting a scalable, predictable, and fully-optimized sales system. Every program is different based on your needs, but here’s what a typical program looks like:
- 2-3 sales team meetings per week + 1-2 leadership meetings to discuss progress, systems, and more
- Daily coaching and interaction with your sales team through our custom-built community
- A double-digit increase in conversion rates in the first 4 weeks
- Minimum growth of $100k across the 90-day program
"21 LEAP took my firm to a global scale."
Over the last 2 years, 21 LEAP has helped take my firm to a global scale. We now operate on two continents and have a global partner network. They know sales inside and out, and I trust them with my business.
"21 LEAP helped us grow and scale our sales abilities in the U.S."
21 LEAP helped us grow and scale our sales abilities in the U.S. It was a very intense two week workshop through the Empire Attraction framework. Although our team was very scared at the beginning of the project, our entire team trusts Stephen and was able to leave their comfort zone, resulting in success of the project.
"Stephen at 21 LEAP had the best training"
From my point of view, Stephen at 21 LEAP had the best training I’ve been through with the most valuable content. I look forward to working with the team further in the future.